Design System inspired by BMW
Precision engineering. Blue-white brand colors, clean grid, technical elegance.
npx getdesign@latest add bmwRun this command from your project root, then ask your AI assistant to use DESIGN.md for UI work.
Precision engineering. Blue-white brand colors, clean grid, technical elegance.
DESIGN SYSTEM INSPIRATION OF BMW
Precision engineering. Blue-white brand colors, clean grid, technical elegance.
Color Palette
Precision engineering. Blue-white brand colors, clean grid, technical elegance.
Typography
A type system inspired by BMW.
Cards
Card patterns inspired by BMW.
Components
Other component primitives mapped from the BMW spec.
Design System Inspired by BMW
1. Visual Theme & Atmosphere
Precision engineering. Blue-white brand colors, clean grid, technical elegance.
Key Characteristics:
- BMW Blue (#1C69D4) and white as core brand colors
- Clean grid-based layouts with technical precision
- Configurator-style interactive components
- Premium product photography with studio lighting
- German engineering precision in visual design
2. Color Palette & Roles
Primary
- BMW Blue (
#1C69D4): Brand color - White (
#FFFFFF): Brand color - Black (
#000000): Brand color - Dark Gray (
#262626): Brand color - Medium Gray (
#666666): Brand color - Light Gray (
#F2F2F2): Brand color - Silver (
#CCCCCC): Brand color
3. Typography Rules
Font Family
- Display & UI:
BMWTypeNext,Helvetica Neue
Hierarchy
| Role | Size | Weight | Line Height |
|---|---|---|---|
| Display | 64px | 700 | 1.1 |
| H1 | 48px | 700 | 1.2 |
| H2 | 32px | 600 | 1.3 |
| Body | 16px | 400 | 1.6 |
| Small | 14px | 400 | 1.5 |
| Code | 14px | 400 | 1.6 |
4. Component Stylings
Buttons, cards, and inputs follow the brand's visual language with consistent use of the primary color palette and border-radius conventions.
5. Layout Principles
- Base unit: 4-8px
- Max container: 1100-1200px
- Consistent section spacing: 80-120px vertical
6. Depth & Elevation
Depth is communicated through background color shifts and subtle shadows or borders.
7. Do's and Don'ts
Do
- Follow the established color palette strictly
- Maintain typographic hierarchy
- Use brand-consistent border-radius
Don't
- Introduce off-brand colors
- Use inconsistent spacing
- Override the established visual language
8. Responsive Behavior
| Breakpoint | Width |
|---|---|
| Mobile | <640px |
| Tablet | 640-1024px |
| Desktop | >1024px |
9. Agent Prompt Guide
Quick Color Reference
- BMW Blue:
#1C69D4 - White:
#FFFFFF - Black:
#000000 - Dark Gray:
#262626 - Medium Gray:
#666666 - Light Gray:
#F2F2F2
Typography
- Font:
BMWTypeNext,Helvetica Neue